PR AND MEDIA RELATIONS

PR AND MEDIA RELATIONS


Brief:

We are The Higher Pitch (THP). We are a performance marketing company working with global technology enterprises helping them strategize marketing using digital and conventional levers, delivered through integrated marketing services. We have been written about, as a promising startup of 2016 by The Times of India. The Higher Pitch is promoted by two seasoned technology marketing professionals.

We are looking for building a team of PR professionals. The team will focus on engaging journalists and pitching our clients’ stories resulting in positive media coverage for them.

The team will also focus on corporate communications for our clients in terms of leadership content writing, press release writing and any other executive-related communications. The team will also focus on awards that our clients should participate in, and work with the client teams as well as THP leadership for timely submission and PR.

 

Job Responsibilities:

Generate positive media coverage in the Indian media for THP’s clients that are largely in the technology space. Handle press releases, leadership communication and any press events, conferences, etc. Also pitch THP’s clients for the right kind of awards and recognitions. Handle leadership profiling of THP’s clients in the digital media.

 

Job Duties:
  • Pitch stories to the media, prepare media kits, and organize journalist meetings and press conferences, as required
  • Target print, digital, and electronic media in India for coverage
  • Write press releases for clients, as well as articles and any other communication for organizational leaders
  • Release information to counter any negative publicity and handle crisis in the wake of any emergency

 

Qualifications:

Graduate or Post Graduate (Certifications in journalism, mass communication will be a plus) 

 

Skills:

Confident in communication and presentation, excellent verbal and written communication skills, full understanding of media needs and media relationships (especially technology and corporate journalists), ability to judge confidentiality and adhere to sensitivity of information, understanding of social media platforms

 

Years of Experience:

3-8 years (PR Agency or Corporate PR experience will be a plus)

 

Compensation:

As per industry standards

 

Location:

Delhi/NOIDA/Bangalore

 

Timings:

Monday to Friday (10:00am to 7:00pm IST)

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